“Whatever you do, or dream you can, begin it…”
- Hello there! My name is Judah. Welcome to my new blog!
When Eric invited me to blog under my own name @webanalyticsdemystified.com, I thought it would be an excellent opportunity to contribute to the global web analytics community, providing a voice from the East Coast of North America. I live outside of historic Boston, Massachusetts, in the United States of America.
I’m the Director of Web Analytics at a large media company with more than one-hundred informational, navigational, search, transactional and data-driven websites. I stay active in the industry and am currently a member of the Web Analytics Association (WAA) and the Interactive Advertising Bureau (IAB). I have an MBA and an MS in Finance. Besides the “web” and “analytics”, I enjoy technology, music, art, exercise (biking!), the outdoors, and the Red Sox.
Here’s my deal with you, I’m going to do my best to ensure my blog is:
I’ll blog about analytics, business intelligence, data and internet strategy, emerging business models, online marketing, search, the open, mobile internet, and related topics. I will use the lexicon of “Web 2.0.” At times, I’ll discuss New Media and the future beyond the Semantic Web. I’ll do my best to relate 21st century DNA and the “glass bead game” to web analytics.In the spirit of wonderful documents ratified in 1788 and 1791 — the United States Constitution and Bill of Rights — you are free to call me names and disagree. My skin is thick, like all Internet folks who’ve survived the last decade and are still in the business.
All the opinions I express are solely my own. They do not at any time reflect the opinions of anyone I know, my employer, my co-workers, nor my friends or family.
The title quote above, however, is from Johann Wolfgang von Goethe.
Stay tuned to this URL. Add me to yr aggregator. Leave me a comment. Drop me a line at judah@webanalyticsdemystified.com.
Clint added the following ...
Welcome Judah!
is the web analytics content mall open for business » Instant Cognition » web analytics added the following ...
[...] Eric P. announced tonight that Judah Phillips is joining him as a blogger "under the Web Analytics Demystified brand" - emphasis from Eric (I find this choice of [...]
Ian Houston added the following ...
Hi Judah,
Congrats! Adding your feed to my must read subscriptions list. 
-Ian
benry added the following ...
Looking forward to future posts.
Judah added the following ...
Thank you Clint, Ian, benry, and Eric. I have read and appreciate all of your voices.
Wendi Malley added the following ...
Knowing first hand that you are never at a loss for words I know I will thoroughly enjoy future posts. Welcome from one of your fellow WAA Research Committee team members!
– Wendi
Web Analytics Demystified » Blog Archive » Omniture: Visitor Engagement is just a fad! added the following ...
[...] on Analytics” where he describes how baseball teams like the Oakland A’s and my friend Judah’s beloved Boston Red Sox, and football teams like the New England Patriots have used new and innovative metrics to evaluate [...]
Web Analytics Demystified » Blog Archive » Welcome to the blogosphere Judah Phillips! added the following ...
[...] been at a loss for words so I won’t do him the injustice of putting words into his mouth. He’s written an introductory post and I would encourage you to give it a [...]